How to Support Small Businesses in the Pandemic Economy

Gabrielle Gardiner • September 9, 2020 • 0 Comments

Although most small businesses have already felt the most intense negative effects of the COVID-19 lockdown, chances are that they’re still recovering on many levels. Small businesses in every community are still fully financially recovering and can use your continued support. Want to be a long-term partner in the success of the entrepreneurs and family-owned businesses in your area? We put together some actions you can take:

1) Participate in Crowd-Funding

Crowdfunding is defined as the act of funding a project by raising small amounts of money from a large number of people. In terms of helping small businesses, this can be an extremely viable way to lend a helping hand. Why not assist with building the long-term financial foundations of your favorite small businesses in your community?

2) Buy Essentials Locally

Rest assured that your hard-earned cash is better off in the hands of local entrepreneurs than corporate giants. Keep in mind that family-owned businesses can get hit hard with the cost of rent. Even if they seem to be doing well, you never know the bills they’re struggling with on a daily basis.

3) Support Via Social Media

Buy locally and also, but also to post about it on your social accounts and spread the word. Word of mouth recommendations can go a long way, too. Have a friend looking to purchase a gift? Recommend a local gift shop. Most small businesses have online shops, so geography doesn’t matter.

Unfortunately, many small businesses are feeling the continued impact of decreased revenue due to COVID-19. Since new entrepreneurial ventures don’t always have the strongest emergency fund or access to governmental resources yet, they rely on community support.

It’s time to step up to the plate if you haven’t already. It’s a win-win situation because supporting family-owned businesses help boost the overall economy. Encourage your family and friends to do the same and buy local. Every referral counts!

Take a look at the graphic below from The Zebra to learn more examples of how to support small businesses during the pandemic.

How to Support Small Businesses in the Pandemic Economy