First Steps – Building Your Online Credibility
When a newcomer is looking for guidance in setting up an internet business they invariably get told to buy a domain name, find a web-host and start building a website or to get a ClickBank id, join an affiliate program and paste some tracking code.
It amazes me that even experienced internet marketers gloss over the importance of establishing some online credibility to their clients before even taking the above faltering steps. But this can easily be overcome without any undue delay. If you’re an accountant, a taxation expert, an historian or have any other experience or qualifications – and they are going to be relevant to your website’s subject – then mention it. If you don’t have a qualification or relevant experience set about acquiring it.
This can be done very easily. For instance, reflect on how much more credibility you will have if you could claim to be an EzineArticles Expert Author! Yet this can be easily attained. Search online for EzineArticles.com and go to the home page. All the information is there on how to register as an author.
EzineArticles.com is the perfect tool for acquiring some online credibility. EzineArticles.com is free to join. You simply apply for a free BASIC membership account allowing you to send in your first ten articles. Send in articles for your chosen niche and provided they are of a reasonable standard they will be approved by EzineArticles.com’s team of editors. If your article is not approved you will be given a helpful explanation why and get further opportunities to re-submit it until it reaches the required standard.
EzineArticles gets millions of visitors regularly visiting the site and articles on the site score heavily in Google search engine results and is constantly checked by website owners, newsletter editors and individual visitors as a point of reference when seeking fresh content to publish or to research a particular subject. The site carries over 100,000+ RSS feeds plus 600+ email alert lists designed to announce every new article posted to over 100,000 permission-based members/publishers. The promotion & exposure which you will receive for FREE from this will be priceless. There are also tools to quickly have your approved articles posted on your social media accounts including Facebook, YouTube, Twitter, LinkedIn and MySpace so that your friends and followers can have the articles passed on to them through these platforms should you so wish.
Once EzineArticles start to trust your articles they will offer you Expert Author status, enabling you to submit even more articles for free plus entitling you to describe yourself as an Ezine Articles Expert Author on your websites and Social Media accounts. In this way, you have the opportunity to become known as the expert through your article, thus endearing potential customers to you before they have even visited your website. There really is no better way to “pre-sell” to your prospects!
Include the fact that you are an Expert Author beneath your name every time and look for low-cost services such as SubmitYourArticle.com that will upload your article to thousands of other sites and your sales should explode. This is all easily achievable but is so often overlooked in the haste to start that first website. Far better to wait just a little longer and then launch it with that bit of extra credibility and exposure which is more likely to help your website to be a success.
The Abundance Of Opportunities For Entrepreneurs
These are exciting times for the genuine entrepreneur. Money making opportunities for entrepreneurs are everywhere, despite what doom-mongers might tell you! Times may well be traumatic for those who simply want a steady job to toil away at or a traditional trade marketed in the traditional ways which no longer work in the modern world but for anyone willing to look beyond that treadmill, there is an abundance of opportunities waiting to be grasped.
The facilities and tools available to the ordinary man or woman, sitting in their own lounge or conservatory are truly mind-blowing. What’s more, they are available for next to nothing.
Take creating a book, for example. Up until just a few years ago, to create a marketable book, you would had to spend thousands on typesetting and printing. If you couldn’t afford to print 5,000 copies – then tough! The unit cost was very high. Today, you can get a book to market fast and for free. Just upload it to Amazon from your laptop in an hour or two and it’s immediately available for the whole world to buy.
This sort of change has been mirrored in just about every sphere of business and has transformed the landscape for any would-be entrepreneur. If you have a particular interest or passion, a domain name and webhosting for your website can be acquired for next to nothing and you can immediately compile or collate articles and information about your interest and monetise it with downloadable reports and affiliate links to related businesses of your choice.
Marketing too is very inexpensive with a vast array of Social Media sites to use and engage with those who are interested in your niche. These people can be easily traced be following relevant discussion threads and freely participating in these discussions. This is a far cry from the days when any business needed premises for customers to visit, employees to man the business and facilities for storing stock.
Information is now instantly available at the touch of a button and choices for everyone now have never been more stark. Either embrace the new era or get left behind. One thing for sure is that waiting for a past era to return is futile. Historically it seldom happens. A long period of uncertainty and disappointment lies ahead for those with a traditional mindset. Those who successfully move with the times and who are always willing to adapt will be the successful entrepreneurs of the Twenty-First Century.