There was a programme on TV in the UK during January (2011) called “Dream Lives For Sale” where each week a couple who want to move aboard, start a business and find a new lifestyle are shown 5 potential businesses, and given the chance to work in them. The costs are then broken down including the investment to buy the business and the potential profits.
I HIGHLY recommend that anyone interested in Internet or Information Marketing, or attempting to establish an Online Business watches at least one episode and pays close attention to the cost of the businesses and the returns they offer, compared to the costs involved in setting up and effectively operating an online business.
The programmes already broadcasted have included businesses on offer typically for £500k+ with an annual return of £70k down to an investment of £80k (ish) for an annual return of £16k.
These businesses have also required extremely hard graft whether in a restaurant, out in an olive grove or in one case, running dog kennels!
One of the great advantages of Information Marketing businesses is that you DON’T have to invest tens or even hundreds of thousands to get started, BUT that has also been one of the down sides.
This is because, as there’s usually very little investment required, most people don’t take it very seriously, and jump from one opportunity to another when the going gets tough or if a new bright shiny object comes along. Additionally, its all too easy to get distracted or show insufficient discipline to your business just because it can be operated from anywhere if you have a laptop and an internet connection. If tens of thousands had to be paid upfront as in the businesses featured in “Dream Lives For Sale”, I’m certain there would be a very different attitude!
The people featured in “Dream Lives For Sale” have typically had to sell their homes to raise the capital for these businesses, borrowed vast sums from their Bank with all the accompanying interest charges, arrangement fees etc, etc or they’ve tied up vast proportions of their savings. In return they are then locked into their commitment, often having to carry out quite menial tasks over many hours per day and await anxiously for sufficient customers to meet their overheads.
In comParison, if you wish to start an Online Business, a Domain Name often costs little more than $10 (even for a dot.com domain) and webhosting little more than $10 per month with the option of adding further websites to your hosting account. Other costs, such as an AutoResponder system are also quite minimal.
Today it’s easier than ever before to start and grow your own online business, provided its treated exactly as that, a serious business requiring commitment and attention. If you do that, then you’ll see your business grow into what you want it to be.
Compare this with the businesses on this programme (you’ll be able to find them on SkyPlayer depending where you live) and you’ll soon realise that there really is no better opportunity for a great return on a small investment than with information/internet marketing.
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